Tips, thoughts and the latest happenings in broadcast PR and general PR.   The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.

Rosie Wright from Times Radio
11. Aug 2023

Rosie Wright, presenter of “Early Morning Breakfast” on Times Radio, discusses what makes her programme tick. She gives advice on how to pitch a PR story to her – what she likes and what she doesn’t like.

4. Aug 2023

There’s mixed news for commercial talk radio from the latest radio listening figures from RAJAR, the radio industry’s audience monitoring organisation.  RAJAR’s quarterly report, published on 3rd August 2023, claims GB News Radio, talkRadio and Talksport were the only speech radio stations to see year on year audience growth in Q2 2023. GB News Radio GB […]

UK radio
25. Jul 2023

An overview of UK radio In this blog we’ll be talking about the different types of radio broadcasting and types of radio stations in the UK. In the UK, radio broadcasts began in 1922 with the British Broadcasting Company, or BBC, in London.  But fast forward a hundred years and whether you listen on FM, […]

BBC Radio 1
10. Jul 2023

BBC Radio 1’s strategy to focus on its younger audience exclusively, seems to be showing results…finally.

Radio days
30. Jun 2023

In the UK, the world of radio is divided into two sectors, the BBC and commercial stations.  In this broadcast PR guide we look at the difference between the two.

9. May 2023

 Radio interviews are a great way for a brand, company or organisation to get their message to a broad audience in a cost-effective way. An interview is a chance to change perceptions, raise awareness or simply sell a product. But we’d argue that a live or pre-recorded interview with a spokesperson on radio is so […]

PR research - Shows a collection of quotes on a blue banner
14. Apr 2023

PR generated surveys are the most common form of PR Research. This at its most basic is a series of questions on a broad subject filled in by a panel of respondents – typically consumers. They generate data which is used to create a news story or a particular narrative for the media. This is […]

Press release writing - Shows a collection of printing letters
21. Mar 2023

A well written and presented press release can open the door to a journalist. But one size doesn’t fit all. Read our blog to find out some tips for writing a press release that will deliver coverage.

3. Mar 2023

Radio is a brilliant medium for businesses that are looking to promote themselves, with 49.5 million listeners every week, commercial UK radio advertising helps brands big and small to reach their target audience, build awareness, and increase sales. Here we discuss top tips for getting the most and for your buck.