Tips, thoughts and the latest happenings in broadcast PR and general PR. The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.
Obviously, given recent developments Coronavirus is going to be in every news bulletin. With lives at risk of course it overshadows a story like Brexit but I make the comparison because it is likely to share a similar timescale.
Recent figures released by RAJAR (Feb 2020), the organisation that measures radio listening figures, are good news for talk based radio stations.
Number 10’s recent decision to order senior journalists, from some of the UK’s major news organisations, to leave Downing Street, before a briefing for selected correspondents on Boris Johnson’s Brexit plans, prompted a media walkout.
It’s become expected practise that spokespeople will have received media training before appearing on radio and television, but presentation training is often overlooked.
Securing international broadcast coverage for clients is becoming much more prevalent and often the icing on the cake off the back of a successful UK campaign.
By Keren Haynes and Sam Munton, from Shout! Communications Since it first appeared in its current form around 2005, podcasting has grown exponentially.
We have held our Big Talk events for several years, but this was the first time we’ve had an all-radio and an all-female line-up.
There are two main reasons for media training a spokesperson ahead of a broadcast PR campaign and they are equally important.
Podcasts have become an important tool for PR with many companies and brands setting up their own podcast series. Never has the medium been so popular and with record numbers of people listening to podcasts, you’re right to think that this may be a good avenue for your brand too.