In our experience, getting coverage on television or radio is often the icing on the cake for a client. However, when it comes to budgets it can be dismissed as an unaffordable “extra”.
This workshop will highlight some of the many broadcast PR options available and how they can add fantastic value for money when used efficiently.
We’ll discuss costs, case studies and how to maximise ROI. Options include radio days, TV and online sell-ins, PR video production, streaming, technical services and media training. You’ll leave the workshop with a list of questions to ask clients who are considering incorporating broadcast into their PR strategy. We’ll also give you the answers for questions we anticipate they’ll will ask you.
