Tips, thoughts and the latest happenings in broadcast PR and general PR. The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.
We often say that broadcast is the icing on the cake for a client, but why? Well, it can help you reach your KPIs, ensure your campaign reaches the target audience and is a cost-effective investment.
You’ve spent months developing your campaign, have perfected the key messages and completed the final touches. So how do you now make sure it reaches as many people as possible? At Shout! Communications we believe broadcast PR is an integral part of a campaign and one that will ensure you reach maximum coverage.
So long middle-class men in suits presenting our favourite radio and telly shows, hello calls for representation, diversity and fair pay. Gender is the word on everyone’s lips and ‘female’ is the F–word people are swearing by.
The latest speaker, in our ongoing series of Small Talks, was Scott Beasley. Scott has just moved from Ian King Live where he was Assistant Editor, …
A People’s Manifesto to save British wildlife from ‘mass extinction’, a Bioblitz to record what wildlife remains in the UK and now a new clothing range to inspire people to explore the natural world. It’s been a busy few months for naturalist and TV presenter Chris Packham, who we’ve enjoyed supporting on a number of occasions.
Gender diversity, attracting younger audiences and making news a conversation…
The World Cup, the Ryder Cup and the European Championships have made 2018 a pretty good summer of sport, and have thrown a host of sporting superstars back into the PR spotlight.
As predicted, despite having been a broadcast journalist for many years and media training spokespeople for almost as long, it’s still quite a nail-biting experience to go on live radio. That’s what I concluded after being invited to take part in Radio 4’s live programme, The Media Show, last week.
I’ve been invited to take part in BBC Radio 4’s live panel programme, The Media Show, tomorrow and, frankly, I’m feeling a bit nervous! I know I shouldn’t be: I was a broadcast journalist for many years (including at the BBC) and have media trained spokespeople for almost as long.