Tips, thoughts and the latest happenings in broadcast PR and general PR. The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.
It’s been described by some journalists as “the dark art” and by disgruntled PR’s as an industry struggling to adjust, a profession which has many health issues and doesn’t like to self diagnose.
On Friday 12th April, 2019, Shout! Communications broadcast its own online radio station. Being a broadcast PR agency, we focused on broadcast PR.
I was feeling less nervous than the previous time. I can’t have been that bad I thought, as I made my way to BBC Broadcasting House to take part in Radio 4’s The Media Show, or they wouldn’t have invited me back.
Christmas videos: you either love them or hate them. From Reuniting loved ones to a ‘wrapping’ Santa. We list some of our favourite corporate/ business Christmas videos for 2018.
Transition from “I’m a Celeb, Get Me Out Of Here” to “I’m a spokesperson, please hire me”…
There was a big turn out for Scott’s small talk The latest speaker in our long running series of Small Talks was Scott Beasley, Assistant Editor for Sky News’ “Ian King Live” programme. The FTSE 100, macro economics, interest rates, smaller companies, technology and interesting characters are just some of the topics that float the “Ian King Live” boat.
Broadcast PR. You hear us talk about it a lot- after all it’s what we live and breathe- but do you know what it actually is?
We often say that broadcast is the icing on the cake for a client, but why? Well, it can help you reach your KPIs, ensure your campaign reaches the target audience and is a cost-effective investment.
You’ve spent months developing your campaign, have perfected the key messages and completed the final touches. So how do you now make sure it reaches as many people as possible? At Shout! Communications we believe broadcast PR is an integral part of a campaign and one that will ensure you reach maximum coverage.