Tips, thoughts and the latest happenings in broadcast PR and general PR. The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.
This blog is a based on Is Research Dead? a programme broadcast on Shout! Digital Radio earlier this year. In this programme Joint MD of Shout! Communications Keren Haynes talked to Lucy Davies, Brand Manager at Direct Line Group and 72point’s Director of Strategy, Jay Williams, about the best use of research in PR.
The joint founders and owners of Talker Tailor Trouble Maker spoke to Shout! Communications co-founder Catherine Bayfield, on Shout! Digital Radio, earlier this year.
Bad news is good news for journalists, Andrew Verity told our audience at the latest Shout! Communications Small Talk. Andrew reports for radio and television across a range of BBC programmes.
In the latest series of profile interviews, I interviewed the person who gave me my first job in PR; Claire Walker, CEO of Firefly Communications Group.
Earlier this year Shout! Digital Radio broadcast online; it was a full day of programmes and shows about all things PR. One such programme was ‘Five at Four’ where Shout! Communications co-founder Catherine Bayfield talked with some of the PR world’s biggest names, including Andrew Bloch, co-founder at Frank.
It’s a national, digital radio station which reaches over half a million people every week, but also one that is perhaps not as well understood as the more mainstream BBC stations. So it was with interest that we welcomed George Mann, Impact Editor at BBC Asian Network, to speak at one of our regular Shout! Communications Small Talks.
In this digital age, it’s smart phones that rule the world; but are you using yours to its full potential? According to our recent Shout! Communications Small Talk speaker, Marc Settle, if you’re only using your phone for calls and texts, then you might as well have an old-school Nokia from the early 2000s!
To OB, or not to OB? Giving stations a chance to be part of an event is very special and should not be underestimated. Not only does it benefit listeners, an outside broadcast can also allow presenters and spokespeople to conduct interviews in a new light.
With trepidation, and ten seconds to go before the computer clock turned 1100, we pressed “Play” and Shout! Digital Radio was broadcasting. And actually, for the one day we were on-air, it went really well.