Tips, thoughts and the latest happenings in broadcast PR and general PR. The Shout! Communications’ blog keeps our followers up-to-date about what’s happening on television, online and on radio.
Whilst Radio 2’s loss of almost a million listeners in the last year has garnered the most attention, with the publication of RAJAR’s latest audience numbers…
It’s challenging, often frustrating and you have to hold your nerve, but it is more than possible to reach that nirvana of so many PR campaigns, television and radio, despite the strange and uncertain times we live in.
A month officially into lockdown and Skype and Facetime interviews have become the norm on our television screens.
If you’ve been following our blogs or any of our posts on social media, you’ll have heard us say that there’s a growing appetite for stories other than ones about Coronavirus.
Coverage of the COVID-19 pandemic has understandably dominated the news agenda, to the point that you might think no other stories would have a chance.
If you grew up in the 1980s you might remember a BBC 1 show called called “Tomorrow’s World”, a programme which showcased what a future with technology would be like in years to come.
Ordinarily, the back to back interviews that make up our radio days are conducted from our studio in Bloomsbury, Central London.
Obviously, given recent developments Coronavirus is going to be in every news bulletin. With lives at risk of course it overshadows a story like Brexit but I make the comparison because it is likely to share a similar timescale.
Recent figures released by RAJAR (Feb 2020), the organisation that measures radio listening figures, are good news for talk based radio stations.