Blog Post

What is a radio day?

The network of radio stations across the UK attracts more than 48 million listeners per week and is a great way to reach your target audience.

More Blog Posts

5. Feb 2024
  You’ve spent months developing your campaign, have perfected the key messages and completed the final touches. So how do you now make sure it reaches your target audience? At Shout! Communications we believe there are many advantages to broadcast PR - it is an integral part of a campaign and one that will ensure [...]
jigsaw using words associated with strategy
9. Jan 2024

To work successfully in PR, and I’m going to give a specific nod to broadcast PR, you need a strategy to help navigate these tricky waters. This blog offers a variety of PR strategies you can think about and try out, in 2024.

BBC local radio logo
23. Jan 2024
In August 2023 we wrote about some imminent changes at BBC local radio. (Click here: ).These are part of the BBC’s plan for a digital first network in the regions, reflecting changes in audience listening habits over the past few years.  Put simply, the BBC believe that more and more people will consume local [...]