Case study posts

The benefits of Broadcast PR
06.11.18
You’ve spent months developing your campaign, have perfected the key messages and completed the final touches. So how do you now make sure it reache...
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Brand Packham- A walk on the wild side
03.10.18
Chris Packham: Love life. All life. Everything is beautiful, everything that creeps, crawls, slimes, slithers or stings. A People’s Manifesto t...
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Using sports stars to support your Broadcast PR Campaign
26.09.18
The World Cup, the Ryder Cup and the European Championships have made 2018 a pretty good summer of sport, and have thrown a host of sporting superst...
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International Media Relations: securing coverage across the pond
10.07.18

By Kate Fallis, Broadcast PR Consultant


Securing overseas coverage for clients is becoming much more prevalent and often the icing on the cake off the back of a successful UK campaign. Many clients have an EMEA and global brief too and selling in to international broadcasters is increasingly a requirement.

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Should Broadcast PR be separate from “mainstream” PR?
12.06.18

By Keren Haynes, Co-Director


At Shout! Communications we don’t think broadcast PR IS separate from “mainstream” PR, and it has always amazed us that there are those in the industry who think it is anything other than an integral part of any campaign.

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How video packages online enhance PR coverage
29.05.18

by Catherine Bayfield, Co-Director


So your client has decided they want to create an online video for their next PR campaign. Video offers some fantastic opportunities but competition for viewer, particularly editorially is fierce.

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RAJAR Q1 2018 Results & Analysis
22.05.18

By Kate Fallis, Broadcast PR Consultant


The latest RAJAR figures are just out, reflecting the first 3 months of this year, and there are some surprising outcomes to say the least.

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The Perfect Case Study for your Broadcast PR Campaign
15.05.18

By Arthur Perkins, Broadcast PR Consultant


Case studies are an excellent way to attract a broadcaster’s attention; whether you’re pitching to TV, radio or online, journalists always appreciate this way of making a story more relevant to their audience.

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